Amazon Brand Registry A Guide to Protecting Your Brand

Amazon Brand Registry A Guide to Protecting Your Brand

This article provides an in-depth analysis of the complete Amazon Brand Registry process. From registering a seller account to activating brand tools, it offers detailed steps and important considerations to help you efficiently complete the registration. By doing so, you can gain access to the powerful brand protection tools offered by the platform, build a strong brand defense, and safeguard your rights. This guide aims to help sellers navigate the intricacies of brand registry and leverage its benefits on Amazon.

12/30/2025 Logistics Encyclopedia
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Crossborder Sellers Face Freight Forwarder Failures Lost Goods

Crossborder Sellers Face Freight Forwarder Failures Lost Goods

Cross-border e-commerce freight forwarder 'thunderstorm' events are frequent, leaving sellers facing the dilemma of losing both money and goods. This article analyzes the causes of these 'thunderstorm' events and proposes measures for sellers to cope with the risks, including choosing reputable freight forwarders, signing detailed contracts, and purchasing transportation insurance. Additionally, it introduces the Amazon QA video reply feature, providing sellers with a new way to enhance product display.

12/30/2025 Logistics Industry Insights
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Guide to Trademark Registration in Germany

Guide to Trademark Registration in Germany

This article provides a detailed overview of German trademark registration, covering its necessity, process, required documents, fees, and frequently asked questions. It aims to guide businesses through the process of successfully registering a German trademark, protecting their brand rights, and expanding into the German market. The article emphasizes the importance of securing trademark protection in Germany to prevent infringement and build brand recognition. It offers practical advice and insights for companies seeking to establish a strong presence in the German market through effective trademark management.

12/30/2025 Customs Knowledge
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Bengbu Logistics Firms Navigate Largeitem Pricing Challenges

Bengbu Logistics Firms Navigate Largeitem Pricing Challenges

This article provides an in-depth analysis of the pricing factors for oversized logistics with door-to-door pickup in Bengbu city, offering practical price comparison strategies and safety guarantee advice. It also explores the impact of intelligentization on the logistics industry and addresses common user concerns regarding price differences and rights protection. The aim is to assist consumers in selecting the optimal logistics solution by understanding the cost structure and available options for large item shipping, ensuring a smoother and more informed experience.

12/30/2025 Logistics Encyclopedia
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Ningbo Port's Smart Shore Power Project Aids Emission Reduction and Environmental Protection

Ningbo Port's Smart Shore Power Project Aids Emission Reduction and Environmental Protection

The implementation of the smart shore power project at Ningbo Port will allow ocean-going vessels to draw power directly from the grid instead of relying on onboard generators. This shift is expected to significantly reduce pollutant emissions during shipping, creating a win-win situation for the terminal, shipping companies, and power suppliers. The project aims to notably decrease emissions of PM2.5, sulfur oxides, and nitrogen oxides, making a significant contribution to environmental protection.

07/21/2025 Logistics
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Price War in The Express Delivery Industry In-depth Analysis of Jitu's Market Disruption

Price War in The Express Delivery Industry In-depth Analysis of Jitu's Market Disruption

The entry of STO Express has triggered a price war in the express industry, putting existing players in a dilemma. Although express companies are responding to competition through capital investment and cost leadership strategies, the rapid market growth and the impact of new entrants make it difficult for traditional business models to endure. In the future, service differentiation will be a key direction for the express industry to return to reasonable profits.

07/23/2025 Logistics
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Congress Probes Bill to Curb Amazon Warehouse Labor Abuses

Congress Probes Bill to Curb Amazon Warehouse Labor Abuses

A U.S. Democratic Senator introduced the 'Warehouse Worker Protection Act,' aiming to regulate warehouse production quotas and safeguard worker rights. Drawing on experiences from multiple states, the bill emphasizes quota transparency, advance notice of quota changes, reasonable rest periods, and prohibits unreasonable penalties. Implementing this legislation will impact e-commerce business models, presenting both challenges and opportunities. Collaborative efforts are needed to refine and implement the act, balancing business efficiency with worker well-being. The bill seeks to create a fairer and more sustainable working environment in the warehousing sector.

11/03/2025 Logistics Industry Insights
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Beauty Influencer Hayley Faces Backlash Over Whitening Cream Claims

Beauty Influencer Hayley Faces Backlash Over Whitening Cream Claims

Douyin influencer "Sister Haili"'s live stream selling whitening and blemish-removing cream is under scrutiny for suspected illegal ingredient additions and false advertising, sparking consumer concerns. Issues like non-compliant product names, mismatched registration information, and missing ingredient lists have surfaced. Consumers have reported allergic reactions and refund refusals. This incident highlights the chaotic state of the live streaming e-commerce industry, emphasizing the urgent need for strengthened regulation, standardized operations, and the protection of consumer rights. This case underscores the importance of due diligence and transparency in online sales.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Warned of interception Risk for Bestsellers

Amazon Sellers Warned of interception Risk for Bestsellers

This article exposes the operational model of the black industry chain of Amazon "store hijacking", analyzes its harm to sellers, and provides suggestions on dealing with TRO lawsuits and preventing the "cutting leeks" trap. It aims to help sellers strengthen their awareness of intellectual property protection, operate in compliance, and jointly maintain a healthy cross-border e-commerce ecosystem. The article emphasizes the importance of proactive measures to safeguard intellectual property rights and navigate the complexities of Amazon's legal landscape to avoid potential pitfalls and ensure sustainable business growth.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Face Rising Trademark Disputes Seek Solutions

Amazon Sellers Face Rising Trademark Disputes Seek Solutions

This article delves into the risks of malicious attacks and intellectual property infringement claims faced by Amazon sellers. It reveals common tactics such as trademark abuse and listing hijacking, exposing the perpetrators behind them. To address these issues, the article offers strategies like proactive appeals and legal recourse, emphasizing the importance of intellectual property protection. The aim is to help sellers mitigate risks, safeguard their rights, and achieve compliant operations on the Amazon platform. It provides actionable insights to protect their business from bad actors and ensure long-term success.

01/04/2026 Logistics Industry Insights
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